Steve Olson Apr 9, 2024 5:47:00 PM
An honest question...
Do you use scripts?
Whether you think you do or not. You do. In fact everything we say is a script. We are trained in life on how to communicate. In good ways an in bad.
The fact is if you are not proactively sing a script then yo are likely using a subconscious one.
1. To uncover is the client is qualified
2. To come to a mutual understanding that you have the solution to their problem.
A series of questions meant to guide the other party to a desired result.
There is no explaining in a script. All questions.
In a nutshell, I believe your scripts matter right now more than ever.
Steve Olson
